“Confidence, like the soul, never returns whence it has once departed.” ~ Publilius Syrus Your business is built on trust. Your customers need to believe in you, your products and your promises. But online, trust can prove elusive. In yesterday's post I shared 14 ... [Read More] [3 Comments. Please leave another.]

“I'm not upset that you lied to me, I'm upset that from now on I can't believe you.” Frederick Nietzsche Trust. It’s the bedrock of business and personal relationships, online and off. Trust can take years to build—and seconds to lose. With disastrous fallout. Trust is tough ... [Read More] [2 Comments. Please leave another.]