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Digital Portfolio for Lorraine Thompson, Copywriter and Content Marketer

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Seems you’re new here. Welcome!

I hope you’ll find my site useful. Like to stay on top of the latest marketing and copywriting information from MarketCopywriter? Get updates now.

Lou umbrella 4 200
Thanks for taking time to explore my digital copywriting portfolio.

Today effective marketing and PR takes more than wordsmithing and martini lunches with media contacts.

Your organization needs a professional who understands the brand-building power of content marketing and content strategy.

As a New York marketing copywriter, blogger and editorial/PR content marketer, I bring you:

  • Expertise in conversion-driving copywriting
  • Strong blogging, feature and article writing skills
  • Content strategy, SEO copywriting expertise and grasp of web analytics
  • A track record of building community with traditional and social media

Check out a few of my writing samples…

Blog posts and content marketing

ashoka75 In 2010 I won Ashoka’s Young Champion’s Blogging Contest with this storytelling post.



Other blog posts…

Scared face 100Are You Afraid of Your Plastic Food Containers? Replace Them With Glass.



Green Kitchen10010 Earth-Friendly Kitchen Tips for a More Green and Gracious Home



FamilyDinnerThumbnailThe Secret to Finding Time for Family Meals



Compost still life100Turn Your Garbage into Gold: Urban Worm Composting Made Easy, Part I and Part II



MoltoMeatThumbnail100Molto Meat Red Pasta Sauce Recipe, sourcing pastured, humanely-raised meat for a traditional, meaty pasta sauce.



Turkeys100My Death Row Turkey: Confessions of a Guilty Locavore



_R6H61689 Tips on Writing Copy for Worthy Causes




ABCs75Copywriting ABCs: Always Be Converting



DonDraper75Is your USP a Marketing Must—or a Mad Men Memento?



My editorial media relations work includes:

Butcher75I Can’t Believe They Eat The Whole Thing, The Valley Table Magazine feature on the Hudson Valley’s nose-to-tail culinary movement




FerragostoPrimo100Ferragosto in Italy, Primo Magazine



Casati75Art or Exhibitionism? The Life of Marchesa Casati, Primo Magazine




MercyVolunteer100Extreme Volunteerism at Bronx Community Center, press release for Mercy Center



And 40+ press releases for Kallorama, Packaged Facts and FIND/SVP—see my website portfolio.

Direct mail and catalog copy:

americanexpressiconAmerican Express direct mail



RWJUH-thumbnailRobert Wood Johnson University Hospital direct mail collateral
and lift letter




lillian-thumbnailLillian Vernon Catalog






SEO website and cross-media copy:

cham-website-thumbnailChildren’s Hospital at Montefiore website



MECC-thumbnailMontefiore-Einstein Center for CardioGenetics website






And much more…

MarketCopywriter Copywriting Portfolio
MarketCopywriter Blog Archives
Copywriter’s Kitchen cooking blog
Client testimonials

My digital communities:
Twitter: 1800+ engaged followers
Klout score: 58
Twitalyzer Impact Score: 70th percentile
Posts featured in Guy Kawasaki’s All Top and BlogHer
Served as Ashoka’s live blogger for the Global Maternal Health Conference 2010, Delhi, India
Active on Facebook, FourSquare and Quora


Photo woman hiding her face courtesy of Eneas
Photo of green cabinet courtesy of Moriza
Photo of composted vegetables courtesy of net_efekt
Photo of child courtesy of babasteve
Photo of family meal courtesy of IndigoPrime

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