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Archives for 2018

The Vladimir Nabokov Guide to Content Marketing
What a Russian Translator Can Teach You About Customer-first Content

By Lorraine ThompsonPrint this post4 Comments.Leave another...

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Life is short. And Vladimir Nabokov’s translation of Evgeni Onegin is long. Published in four volumes, the dense work includes a 1,000-page commentary, two appendices, a discussion of Russian prosody, an index and a facsimile reproduction of Pushkin’s 1837 novel. Panned by ... [Read More] [4 Comments. Please leave another.]

Filed Under: Content Marketing, Copywriting, Marketing, Storytelling Tagged With: "She's in Russia" podcast, Content Marketing Tips, Russian literature translation, Russian translator Isaac Wheeler, Vladimir Nabokov Guide to Content Marketing

Top Read for 2018: “The Transformational Consumer”
Tara-Nicholle Nelson’s New Book Reviewed by Marketcopywriter Blog

By Lorraine ThompsonPrint this post1 Comment.Leave another...

Tara-Nicholle Nelson wants to save you from your soul-less marketing. The intervention starts with you rethinking what you sell. Because if you market apparel, you probably think you sell clothes. If you’re a realtor, you think you sell homes. If you work in SaaS, you think ... [Read More] [1 Comment. Please leave another.]

Filed Under: Book reviews, Content Marketing, Copywriting, Marketing, Women in Business Tagged With: book review, Content Marketing, Content strategy, marketing book, Tara-Nicholle Nelson, The Transformational Consumer

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