Copywriters rely on writing formulas. There I said it. And if you write professionally, you know it’s true. When you draft deadline-driven copy day in day out, month after month, year after year, you develop an arsenal of copy tricks. A set of writing rituals, rules and ... [Read More] [6 Comments. Please leave another.]
Archives for January 2012
2011’s Hundred Top Links, Posts and Articles for Marketing Copywriters
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A new year gives you a golden opportunity to look backward in order to move forward with confidence. Need a little with the backward glance? Take a look at 2011’s Hundred Top Links, Posts and Articles for Marketing Copywriters, below. Selected from my Twitter stream, ... [Read More] [4 Comments. Please leave another.]