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Archives for October 2011

Halloween Treat: Interview with Ghostwriter Lynn Lauber

By Lorraine ThompsonPrint this postLeave a comment...

People are so talented these days. A gifted cardiologist not only pioneers life-saving medical interventions, she also writes a memoir. A couple raises autistic triplets and finds time to pen an inspirational book. The son of a world-famous scientist travels the world, ... [Read More] [Leave a comment]

Filed Under: Holidays, Interviews, Women in Business Tagged With: ghostwriter Lynn Lauber, ghostwriting process, Halloween, Interview with ghostwriter Lynn Lauber

In Praise of Slow Copywriting

By Lorraine ThompsonPrint this post6 Comments.Leave another...

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Today life moves at warp speed. Work, family time, community responsibilities—even weekends and vacations—overlap and blur. To keep up, you rush ahead. To take a breather, you work harder. You push yourself to learn, think and move faster. Unless you decide not to. Want ... [Read More] [6 Comments. Please leave another.]

Filed Under: Copywriting Tagged With: In Praise of Slow Copywriting, quality copywriting, Slow Movements

The Truth About Social Media: “Something is Going Amiss.”

By Lorraine ThompsonPrint this post1 Comment.Leave another...

Hear that sound? It’s the whir of microcircuits in your PC. Okay, I’m pulling our leg. Microcircuits are silent. Like the digital revolution. Think about it. Think of everything that’s silently slipping away over the last two decades: Landline phones, wristwatches, ... [Read More] [1 Comment. Please leave another.]

Filed Under: Social Media Tagged With: Sherry Terkle video interview, Social media's dark side

Goldilocks’ Guide to Social Media Sharing

By Lorraine ThompsonPrint this post4 Comments.Leave another...

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Remember Goldilocks and the Three Bears? In the classic fairy tale, a little golden-haired girl stumbles upon a cottage in the woods. Finding no one home, she lets herself into the house—the home of the Three Bears. Goldilocks skips through the rooms, testing and tasting the ... [Read More] [4 Comments. Please leave another.]

Filed Under: Social Media Tagged With: Balancing personal and professional social media sharing, Goldilocks’ Guide to Social Media Sharing

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