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Archives for July 2010

Who Do You Write Like?

By Lorraine ThompsonPrint this post4 Comments.Leave another...

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I write like Cory Doctorow. No, wait: I write like David Foster Wallace. Actually, I write like Stephen King. And I have the badges to prove it.     In case you missed the meme ricocheting through social communities last week, here’s the story: A ... [Read More] [4 Comments. Please leave another.]

Filed Under: Copywriting Tagged With: Discover your authorial voice, How to use the "I write like" website, Who Do You Write Like?

The Art and Craft of Feature Writing by William E. Blundell Reviewed by MarketCopywriterBlog

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Writers: William E. Blundell’s got our number. In his book The Art and Craft of Feature Writing, Blundell describes me a typical blocked writer. Mel Bookstein sits at his messy desk littered with “…documents that now seem irrelevant, notes on uninformative interviews, jottings ... [Read More] [7 Comments. Please leave another.]

Filed Under: Book reviews Tagged With: Best feature-writing tips, How to write feature stories, The Art and Craft of Feature Writing by William E. Blundell Reviewed by MarketCopywriterBlog

Discover 5 Resources that Help You Write Ledes That Reel in Readers

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Beads of perspiration stung my upper lip and trickled into my eyes as I squinted at my computer screen. It was the fourth day of record-breaking heat in my New York suburb. My home office’s "energy efficient" air conditioner droned, pretending to extract heat and humidity from ... [Read More] [1 Comment. Please leave another.]

Filed Under: Copywriting Tagged With: Discover How to Write Ledes That Reel in Readers—With 5 Resources. Lede-writing tips, Five resources for writing great ledes. How to write great leads, Lead-writing tips

Copywriters: Should You Write Copy For Free? 5 Cases For Working Without Pay.

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The idea that writers should work for free rubs me the wrong way. Even when I was a starving playwright working in regional and off-off Broadway theater, I got a stipend. Later when I started writing commercially, I approached copywriting as craft. It never occurred to me ... [Read More] [7 Comments. Please leave another.]

Filed Under: Copywriting Tagged With: Copywriters: Should you write copy for free? 5 cases for working without pay, Copywriting advice, Free copywriting

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