http://marketcopywriterblog.com/2010/07/12/discover-how-to-write-ledes-that-reel-in-readers%e2%80%94with-5-resources/ MarketCopywriter's Blog Sat, 12 May 2012 17:53:31 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://marketcopywriterblog.com/2010/07/12/discover-how-to-write-ledes-that-reel-in-readers%e2%80%94with-5-resources/comment-page-1/#comment-847 Master the One-Sentence Hard-News Summary Lead | MMC 2100 at USF Sun, 21 Nov 2010 14:34:47 +0000 http://marketcopywriterblog.com/?p=4049#comment-847 [...] more do’s and don’ts in “Writing the Summary Lead.” Lorraine Thompson’s blog offers up “Discover How to Write Ledes That Reel in Readers.” Chip Scanlan’s Poynter blog also has a post on “The Power of Leads.” You’ll recognize [...] [...] more do’s and don’ts in “Writing the Summary Lead.” Lorraine Thompson’s blog offers up “Discover How to Write Ledes That Reel in Readers.” Chip Scanlan’s Poynter blog also has a post on “The Power of Leads.” You’ll recognize [...]

]]>